10 Reasons the Dallas Cowboys Are Still America’s Team

Love them or hate them, the Dallas Cowboys are still the team that defines the NFL. Sure, they haven’t won a Super Bowl in a while (okay, a long while), but their popularity, influence, and brand power remain unmatched.

So why are the Cowboys still America’s Team? Let’s count down the top 10 reasons!

10. The Star Is Iconic

Dallas Cowboys Helmets
Openverse

That famous star on the helmet? It’s instantly recognizable, even to people who don’t watch football. The Cowboys’ logo isn’t just a team symbol—it’s a brand. You see it on hats, cars, even baby onesies. No other NFL team’s logo carries the same weight.

9. Their Fanbase Is Everywhere

Dallas Cowboys
Openverse

Whether you’re in Texas, New York, or a random airport in the middle of nowhere, you’ll find Cowboys fans. Some have been loyal for decades, while others just love jumping on the hype train. Either way, they roll deep, and their presence is felt at every away game.

8. Jerry Jones Keeps Them Relevant

Jerry Jones
Wikipedia

Say what you want about Jerry Jones, but the man knows how to keep the Cowboys in the spotlight. Whether it’s splashy free-agent moves, stadium upgrades, or just giving wild interviews, Jerry ensures that the Cowboys are always a topic of conversation.

7. AT&T Stadium Is an NFL Cathedral

Large football stadium filled with cheering crowd
Openverse

Nicknamed “Jerry World,” AT&T Stadium is a state-of-the-art football palace. That massive jumbotron? The luxury suites? The fact that it can hold over 100,000 people? No other NFL stadium screams “big time” quite like this one.

6. They’re Always in Primetime

Dallas Cowboys
Openverse

Even when the Cowboys aren’t great (which, let’s be honest, happens a lot), they still get the best TV slots. Sunday Night Football, Monday Night Football, Thanksgiving Day—they’re always in the biggest games. Because when the Cowboys play, people watch.

5. The Rivalries Are Legendary

Youtube | Dallas Cowboys

The Cowboys don’t just have one great rivalry—they have several. The Eagles, Giants, and Washington all hate Dallas. The Packers and 49ers have playoff history with them. Even teams outside the NFC East love to take shots at the Cowboys. That’s how you know you’re a big deal.

4. The Cheerleaders Are World-Famous

Dallas Cowboys Cheerleaders Performance - U.S. Army Garrison Humphreys, South Korea - 21 December 2011
Openverse

The Dallas Cowboys Cheerleaders aren’t just a football sideline squad—they’re a global brand. They’ve had their own TV show, tours, and even movies. Other teams have cheerleaders, but none have the same star power as Dallas.

3. The Cowboys Print Money

Dallas Cowboys Game Used Gear
Openverse

The Cowboys are consistently the most valuable NFL franchise. They sell more jerseys, have more sponsorships, and rake in more revenue than anyone else. Even when they’re bad, they’re still a money-making machine.

Read More: 10 NFL Teams Who Desperately Need to Nail the 2025 Draft

2. Super Bowl History Still Matters

Vince Lombardi Trophy
Openverse

Yeah, it’s been decades since the Cowboys won a Super Bowl, but five rings still mean something. The Troy Aikman-Emmitt Smith-Michael Irvin dynasty of the ‘90s remains one of the greatest in NFL history. Until another team dominates for that long, the Cowboys’ legacy holds up.

Read More: 10 Reasons Why the Dallas Cowboys Are the Most Overrated Team in Sport

1. Because People Can’t Stop Talking About Them

Dallas Cowboys 2025
Youtube | Dallas Cowboys

Here’s the ultimate proof that the Cowboys are still America’s Team—you can’t escape them. Every sports talk show covers them. Every social media post about them gets a reaction. Whether you love them, hate them, or just enjoy trolling their fans, everyone has an opinion on the Cowboys.

Read More: 10 Reasons Jerry Jones Should Step Down as Dallas Cowboys General Manager

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