NFL logos are more than just symbols — they represent the identity and culture of their franchises. From timeless classics to modern designs, every logo tells a story. Here’s our ranking of all 32 NFL logos from worst to best.
32. Washington Commanders
The Commanders’ logo is serviceable but generic. It doesn’t capture the spirit or energy of the franchise, probably due to the fact the name is so new.
31. Cleveland Browns
The Cleveland Browns’ logo is… a helmet. While the simplicity is iconic to show, it’s sort of uninspiring compared to the rest of the league.
30. Indianapolis Colts
The horseshoe design is clean but, to be honest, it’s overly simple. Despite the franchise’s history, it just feels underwhelming.
29. New York Jets
While the Jets’ green football icon is a classic, it’s not particularly exciting. In fact, a more aggressive design could better reflect the team’s name and city.
28. Tennessee Titans
The Titans’ flame logo has potential, but its execution feels dated. Truthfully, it feels like a high school mascot.
27. Houston Texans
The Houston Texans’ bull logo is sleek, but it doesn’t stand out. A more distinctive approach might make it feel less corporate.
26. New England Patriots
The “Flying Elvis” logo has been around for decades, and while it’s recognizable, it feels a bit stuck in the past. Sorry, Pats fans.
25. Detroit Lions
The lion silhouette is a strong concept, but the lack of detail makes it feel flat. A fiercer, more dynamic design could bring it to life.
24. Arizona Cardinals
The Cardinals’ logo is clean and recognizable, but it lacks creativity. An update that emphasizes the bird’s speed or intensity could modernize the look.
23. Chicago Bears
The iconic “C” logo is simple and classic, but it doesn’t evoke much emotion. Again, it’s another one of those logos that is cool for the hometown fans, but no one else in the league.
22. Miami Dolphins
The leaping dolphin and sunburst are colorful and unique, but they lack toughness and aggression. But hey, that may have been what they wanted!
21. Carolina Panthers
The Panthers’ logo is sleek and dynamic, but it’s starting to feel dated. A more modern take on the panther could elevate their branding.
20. Buffalo Bills
The Charging Buffalo logo is bold but doesn’t feel particularly creative. Simply put, it’s solid, but it’s not incredible..
19. Green Bay Packers
The “G” logo is iconic, but its simplicity might not resonate with non-Packers fans. The historical significance keeps it higher on the list, though.
18. Minnesota Vikings
The Viking head is distinctive and memorable, but its cartoonish feel holds it back ever so slightly. A sharper, more intimidating version could take it to the next level.
17. Los Angeles Chargers
The lightning bolt is clean and modern, but it doesn’t immediately scream “Chargers.” Adding more detail or depth could enhance the design.
16. Seattle Seahawks
The Seahawks’ logo is sleek and aggressive, with cultural influences that make it stand out. However, it could benefit from a bolder color scheme.
15. Atlanta Falcons
The falcon-shaped “F” is creative and dynamic. It’s a solid design, but it could use more detail to make it truly outstanding.
14. New York Giants
The “NY” logo is understated but effective. Its classic look works well, but it lacks the creativity seen in other top-tier logos.
13. Kansas City Chiefs
The arrowhead with the interlocking “KC” is distinctive and iconic, but the design could use a minor refresh to stay contemporary.
12. Jacksonville Jaguars
The jaguar head is fierce and well-detailed. It’s one of the better modern logos, though the color palette could be tweaked for a little more impact.
11. Baltimore Ravens
The raven head is unique and intimidating, with a gothic flair that fits the team’s identity. A slightly cleaner design could push it into the top 10.
10. Tampa Bay Buccaneers
When you see this logo, you know the team instantly. The pirate flag logo is bold, creative, and perfectly fits the team’s swashbuckling identity.
9. Las Vegas Raiders
The Raiders’ pirate logo is bold, timeless, and embodies the team’s rebellious identity.
8. Denver Broncos
The charging bronco symbolizes speed and power. Its clean, modern design is solid, but it lacks the historical gravitas of the higher-ranked logos.
7. Los Angeles Rams
The Rams logo is very clean and modern but with a unique twist. The way the ram’s horn doubles as an “L” is such a clever design move.
6. Cincinnati Bengals
The striped “B” is sleek, modern, and instantly recognizable, making it a top-tier design. It’s simple but also has enough flair to make it fun.
5. San Francisco 49ers
The interlocking “SF” is classic and instantly recognizable. Its longevity and simplicity make it a standout.
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4. Philadelphia Eagles
The eagle head is sharp, aggressive, and iconic. Not to mention, the hidden “E” in the feathers adds a clever touch.
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3. New Orleans Saints
The fleur-de-lis is elegant and distinctive, perfectly capturing the spirit of New Orleans. It’s an iconic symbol that has distinct ties to the city, which makes it extra special.
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2. Pittsburgh Steelers
The Steelmark logo is steeped in history and represents the city’s industrial roots. Its simplicity is timeless.
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1. Dallas Cowboys
The lone star is one of the most iconic symbols in sports. Its simplicity and association with Texas culture keep it among the best.
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